oki-ni was a global online destination for innovative and directional menswear.
The founder of Dazze worked on the oki-ni.com website from March 2008 to November 2010, leading its digital transformation and day-to-day eCommerce operations. During this time, they project managed major site upgrades and integrations, refined the user experience to meet premium retail standards, and delivered targeted email campaigns to over 100,000 subscribers with an average 41% engagement rate. Alongside this, they oversaw PPC, SEO, and content strategies that strengthened oki-ni’s global visibility and positioned it as a leader in innovative menswear retail.
