Awards x14
Site Of The Day
Honourable Mention
Mobile Excellence
Special Kudos
Innovation
UI Design
UX Design
Site Of The Day
Site Of The Day
Site Of The Day
Special Kudos
Innovation
UI Design
UX Design
Background
In January 2020 Dazze Studio designed and built the first Nighthawks website, a showcase site ⋰, picking up x6 🏆 awards in the process. 13 months later, to celebrate the 5 year anniversary of Nighthawks, we launched their eCommerce store.
Work
Nighthawks wanted the ‘product to do all the talking’ and be ‘extremely’ easy-to-use for their customers, with the focus on the latest in-store deliveries and latest News posts.
To showcase the product we used a single font, a palette of only 3 colours and worked within a responsive 4 column layout.
Mobile
For mobile we adapted the design to a single column layout to preserve the style of the desktop website.
Results
Nighthawks achieved an average order value of +£260 in 2021.