Awards

🏆 Awwwards Honourable Mention. 📱 Awwwards Mobile Excellence. 🏅  WooCommerce Showcase.

Work

The challenge was to develop a website that would serve as an extension of the unique Gentlewench East London store.

Even though user experience and conversion are always the main focus of any eCommerce website, we decided to enhance the experience even further.

The intention is to showcase a remarkable buy and provide each one-of-a-kind piece with a ‘stage’.

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Mobile

Like all of our websites, we built and optimised Gentlewench to work across all devices.

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Working with Dazze was a great experience, from start to finish. The entire process was seamless! They understood the vision we had for our website perfectly. Loved working with them and would definitely recommend!

Tijana Djordjevic – Buying Director
Gentlewench

Photography

We art directed the product photography for consistent and exciting display.

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Branding

Dazze optimised the existing logo and developed comprehensive brand guidelines that compliment the concept store.

Pantone® 419 C
C70 M68 Y64 K75
#221e1f

Pantone® 1815 C
C29 M100 Y98 K34
#841619

Pantone® 427C
C16 M12 Y13 K0
#d4d4d4

Pantone® White
C0 M0 Y0 K0
#ffffff

Headline:
Avenir

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z A B C D E F G H I J K L M N O P Q R S T U V W X Y Z A B C D E F G H I J K L M N O P Q R S T U V W X Y Z A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Sub header:
Avenir

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis.

Body:
Avenir

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis.

Performance

The website is built on a lean, custom theme, with minimal amount of plugins, that has been optimised for SEO.

Enhanced WooCommerce core code ensures quick load time across all devices, in all corners of the world, and a solid platform to build upon.

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Results

Since the start of 2020 Gentlewench has seen a +3218% increase in gross sales with +65% attributed to organic traffic* with an average load time of 1.5 seconds.

* Jan – Jun, 2020.

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